Skip to content

What I do, what it costs, and who each thing is actually for.

Here’s what I do, what it costs, and who each thing is actually for. Prices are listed because I’d rather you self-select than spend a chunk of your life on a “let’s get on a call to discuss pricing” that goes nowhere.

If you don’t see what you’re looking for, just send me an email and ask. The list below covers maybe 90% of what people hire me for. The other 10% comes up in conversation.

Website Copy

Starts at $900

The thing most people hire me for. If your current website reads like every other website in your industry — or worse, like it was written by a committee that included a robot — this is the fix.

Three packages depending on how much site you need written.

PackagePrice
StarterUp to three primary pages (typically homepage, about, and services or contact). One discovery conversation. Two rounds of revisions. A good fit if you have a tight three-page site and need every page to pull its weight — solo operators, consultants, and small businesses often land here.$900
StandardUp to five pages. Three primary plus two secondary (think: case studies, FAQ, a process or methodology page, a specific service page). Two rounds of revisions. A good fit if you have a fuller site that needs to sound like one consistent voice instead of a patchwork — established small and mid-size businesses often land here.$1,350
Full SiteSix or more pages, scoped after we talk. Two rounds of revisions per page. A good fit if you’re doing a real overhaul — new positioning, new structure, the whole thing reworked from the ground up. Businesses launching a rebrand or repositioning often land here.$1,800+

All three packages include a real conversation up front, because that’s where I figure out what your voice actually sounds like. (See how this works.)

Email Campaigns

Starts at $650

Sequences that get opened, get read, and don’t sound like they were written by a robot pretending to be a friendly human. Welcome sequences, launch sequences, nurture sequences, re-engagement sequences — anything that’s a connected set of emails with a goal at the end.

Sequence lengthPrice
Up to 3 emails$650
4–5 emails$950
6–7 emails$1,250
8+ emailsScoped after we talk

Every email comes with subject line, preview text, body copy, and call-to-action copy. Delivered as a clean doc you (or whoever runs your email platform) can drop into Mailchimp, Klaviyo, ConvertKit, or whatever you use.

I write the copy. I don’t manage your email platform, set up automations, design templates, or guarantee open rates — those depend on a lot of factors beyond the writing. What I can promise is that the writing itself will be a meaningful upgrade over generic, AI-flavored marketing copy.

Editing

$150/hour, two-hour minimum

For businesses that already have copy they mostly like and want it sharper, tighter, and more distinctly theirs. This isn’t a discount version of writing — it’s a different service for a different situation. If you’ve written your own site and want it to land better, or you have copy from a previous writer that doesn’t quite fit anymore, editing is what you’re looking for.

I’ll review what you have, edit for voice, clarity, and impact, and return a marked-up version with changes and notes. Substantive editing — not just proofreading. If what you actually need is a full rewrite, I’ll tell you that upfront and we’ll talk about scoping it as a writing project instead.

Blog Posts & Articles

Starts at $300 per post

600–900 words of content that doesn’t read like generic content. Starts at $300 per post. Longer pieces (1,200+ words, in-depth articles, thought leadership) scoped after we talk.

Best fit: businesses that want to publish consistently but don’t have the time or inclination to write the posts themselves, and don’t want to fill their site with the same SEO-stuffed slop everyone else is publishing.

Ghostwriting

$150/hour

LinkedIn posts, longer-form essays, op-eds, executive thought leadership, whatever you need written in your voice rather than mine. Hourly at $150/hour.

Here’s the thing about ghostwriting: a lot of writers can’t actually do it. Their voice is their voice, and whatever they write ends up sounding like them no matter who it’s supposedly for. That’s fine if you’re hiring a writer to sound like a writer. It’s a real problem if you’re paying someone to sound like you.

What I do differently is adjust my style to match whoever I’m writing for — your voice, your audience’s expectations, the platform you’re publishing on. The piece should sound like you wrote it on a particularly sharp day, not like someone else wrote it for you.

I scope ghostwriting hourly because the time it takes depends on how much I’m starting with (bullet points, a voice memo, a half-written draft) and how much voice-capture the piece needs. If you’re considering ghostwriting as an ongoing need, the retainer option is probably a better structure than billing piece by piece.

Ongoing Retainer

From $450/month

For businesses that need writing on a regular basis and would rather not start from scratch every time. Once we’ve worked together once or twice and I know your voice, a retainer is the most efficient way to keep me on call without renegotiating every month.

Hours per monthMonthly
3 hoursLight touch. A few small things per month — a landing page tweak, an email or two, a short blog post.$450
5 hoursModerate. One bigger project plus some small stuff.$700
8 hoursHeavy. Significant ongoing writing partnership. Best for businesses with regular content needs or active marketing programs.$1,050
Beyond 8 hoursLarger arrangements are possible but scoped privately, because they depend on what else is on my plate at the time.Let’s talk

Retainers are billed at the start of each month. Unused hours don’t roll over (this protects both of us — you don’t accumulate a debt I can’t actually deliver against, and I don’t end up owing a client 20 hours in month six). Either of us can end the arrangement with 30 days notice.

A note on retainers: I take on a small number at a time. The whole point of a retainer is that you get someone who actually knows your business and can deliver consistently, and the math breaks down if I’m trying to maintain that kind of relationship with too many clients at once. So if you reach out and I’m at capacity, I’ll tell you honestly. If I’m available, we’ll talk.

What I don’t do

The flip side of being clear about services is being clear about non-services. A short list, so we don’t end up two emails into a conversation that wasn’t going to work anyway.

Social media management.
I don’t run accounts, schedule posts, or write recurring social content. If you need a single post written occasionally, that can fit under blog or ghostwriting work. But ongoing social management is a different job and you want someone whose actual specialty is that.
Email platform setup and management.
I write the emails. I don’t log into your Mailchimp, set up your automations, manage your list, or troubleshoot deliverability. If you need that side of things handled, I can recommend people who do it well.
Speed-priority work where voice doesn’t matter.
If you need 500 words by tomorrow and you don’t really care how it sounds, AI will do that faster than I will, for free. I write more deliberately because the writing is the point. If the writing isn’t the point, I’m not the right hire.

A few practical notes

Deposits
Projects over $300 require a 50% deposit to start. The remaining 50% is invoiced on final delivery. Smaller projects (one blog post, an editing engagement under two hours) are billed on completion.
Retainers
Billed at the start of each month. Unused hours don’t roll over. Either of us can end the arrangement with 30 days notice.
Revisions
Two rounds included on Website Copy projects, one round on most other projects, additional rounds at $150/hour. A “round” means one consolidated set of feedback, not a series of one-off requests.
Paused or canceled projects
If a project gets paused or canceled after I’ve started, the deposit covers the work done up to that point. Anything beyond that, we handle case by case.
Ownership
Once final payment is received, the copy is yours. You can use it, modify it, republish it, ignore it, whatever you want. I don’t retain any ownership or licensing rights to client work.

Ready to start?

The first step is an email. Tell me what you need written, what your business does, and roughly when you need it. I’ll come back within a day or two with honest thoughts on whether I’m a good fit, plus a ballpark on cost and timeline.

If we’re moving forward, the next step is the conversation — and that conversation is where the writing actually starts.